Template-Type: ReDIF-Paper 1.0 Title: Optimal Information Design of Online Marketplaces with Return Rights Author-Name: Jonas von Wangenheim Author-Email: jwangenheim@uni-bonn.de Classification-JEL: D82, D47, D18, Keywords: information disclosure, sequential screening, information design, strategic learning, Bayesian persuasion, mechanism design, platform economics, consumer protection Abstract: Consumer data increasingly enable online marketplaces to identify buyers’ preferences and provide individualized product information. Buyers, however, fully learn their product value only after contracting, when the product is delivered. I characterize the impact of such ex-ante information on buyer surplus and seller surplus, when the seller sets prices and refund conditions in response to the ex-ante information. I show that efficient trade and an arbitrary split of the surplus can be achieved. For the buyer- optimal signal low-valuation buyers remain partially uninformed. Such a signal induces the seller to sell at low prices without refund options. Note: Length: 28 Creation-Date: 2022-05 Revision-Date: 2024-04 File-URL: https://www.crctr224.de/research/discussion-papers/archive/dp352 File-Format: application/pdf Handle: RePEc:bon:boncrc:CRCTR224_2022_352v2